As we try to figure out a direction here (Walton and I are thinking this through) it is important to elevate events and this is certainly one every able person should attend! If you are in or able to go to NYC this conference is an important one! As a long time attendee and organizer […]
Member engagement is a big priority for the CSP. It gives value to our members for being part of the community. It really helps with recruitment as well, because happy, engaged members are really good advocates for future CSP membership. And an engaged membership helps the union be better informed, more active and more influential, … Continue reading Measuring and analysing member engagement levels at the CSP
The post Measuring and analysing member engagement levels at the CSP appeared first on TUC Digital Lab.
At Equity, we’ve started a programme to use the Net Promoter Score measurement in our member engagement work. It should help us understand better how members are feeling about their union, and also give us tangible pointers for where we can improve their experience with us. Net Promoter Score (NPS) is a concept that was … Continue reading Scoring engagement to improve the member experience at Equity
The post Scoring engagement to improve the member experience at Equity appeared first on TUC Digital Lab.
Deploying new technology can often be challenging. But deploying technology that will change organisations and how the people within them do their work is generally a lot more complicated than just the technology itself. As distributed organisations, with many stakeholders and complex democratic structures, unions have a lot to consider. Those projects that don’t address … Continue reading Managing big tech changes in UK unions
The post Managing big tech changes in UK unions appeared first on TUC Digital Lab.
Every year, the TUC hosts the Union Campaigns and Communications awards, which highlights good practice in comms work across TUC affiliates over the year. Winning this year’s category for best communications with reps and activists was the NEU’s Pay Up! campaign, which developed a dedicated portal for activists, giving them insight into how the unions’ … Continue reading Award-winning digital tools for reps: NEU case study
The post Award-winning digital tools for reps: NEU case study appeared first on TUC Digital Lab.
WhatsApp is the most used app in the world, with an estimated 30.1 million users in the UK alone. While it’s best known as a messaging service, it also includes audio and video calls, voice messages, and sharing for photos, files and links. The service allows group communication as well as marketing communication. Shared conversations … Continue reading Using WhatsApp in union organising and communications
The post Using WhatsApp in union organising and communications appeared first on TUC Digital Lab.
Hey all, making a first post in a long time, it has been a while and there is a lot to catch up on for sure. I have been thinking about bringing the show back and maybe a little posting here. I installed the activitypub feature in wordpress so you can subscribe to our authors […]
At the TUC, we’re currently embarking on a project to identify and rationalise the shadow IT that our organisation uses. It’s one of our biggest digital and data risks, and will be for most unions as well. First some definitions. When we’re talking about “shadow IT”, we mean the use of a whole secondary set … Continue reading What is shadow IT? And why should unions care?
The post What is shadow IT? And why should unions care? appeared first on TUC Digital Lab.
Modern unions buy in so many different types of services. At the Australian union federation ACTU’s Union Innovation Hub we’ve looked across a huge range of them to try to save our unions money. In terms of digital tools, that’s included things like CRM, websites, survey tools, event tools, campaign tools, learning management systems, membership … Continue reading Getting the best deals on tech for unions – lessons from negotiation and group-buying at the ACTU
The post Getting the best deals on tech for unions – lessons from negotiation and group-buying at the ACTU appeared first on TUC Digital Lab.
Modern unions buy in so many different types of services. At the Australian union federation ACTU’s Union Innovation Hub we’ve looked across a huge range of them to try to save our unions money. In terms of digital tools, that’s included things like CRM, websites, survey tools, event tools, campaign tools, learning management systems, membership … Continue reading Getting the best deals on tech for unions – lessons from negotiation and group-buying at the ACTU
The post Getting the best deals on tech for unions – lessons from negotiation and group-buying at the ACTU appeared first on TUC Digital Lab.